Saturday, March 18, 2017

EXCURSIONIST 2.0

I was so excited to talk about the magazine itself, that I completely forgot to give the big reveal of the title...DRUM ROLL PLEASE........EXCURSIONIST!!!!!

We felt this title was a better fit than Nomadic, which was my final pick, because when a person hears the word nomad, they might think of a rundown person or as my mom says a hippie from the 1960s. There could also be a positive connotation such as a wanderer or adventurist, but I didn't want a person to turn down our magazine because of how they perceive the title. Therefore, we chose Excursionist because we wanted to emphasize the small excursions of a big adventure. We want to share first hand experiences with our readers. With leisure and adventure we hope our readers can fall as in love with these places as we have throughout our expeditions.

As the famous saying from Costa Rica, ¡PURA VIDA, Adios Lectóres!

EXCURSIONIST

Hi Everyone! This week Cali and I sketched our layouts for the cover and table of contents. We got our inspiration for the cover from looking through several travel magazines and other magazines that focus of one specific thing on the cover with very few cover lines, such as Cultured. 

While looking through these magazines and really coming across what I want to pursue as a career, I was offered an internship for Venice and Cultured magazines!!! Which I am extremely excited about and will be taking that on over the summer and next fall! 
Sorry for that side note... I am just extremely excited and can't wait to further my education in this field.

Back to the magazine... so after looking through these high end brand magazines, we decided to go with a very clean cover and bold title. Unlike some magazines, like people, that are extremely known, since no one knows us we felt it was best to have our title large and bolded in front of the bright and beautiful picture. Also a choice that was made for the cover was to have the location each magazine focuses on to the bottom right of the title. This was chosen instead of a sell line because we felt with our title we didn't need to elaborate more on our brand as much as what can be expected inside each magazine issue. For our table of contents, we also decided to go with a very clean looking 2 page spread. The table of contents still needs a lot of work but as of this point in time everything is coming along very well!! I am having a remarkable time with this project so far and couldn't be any happier with the way its turning out. Yes, there have been a few bumps here and there but nothing to major so far. Cali and I have been really working smoothly together and had a spectacular  time in class on Friday getting our covers done!! You can expect lots of colors and cute sayings, as well as articles full of personal experience and breath-taking adventures. 


Below are our sketches of the layouts. 
I know you are all eagerly awaiting the big reveal, but tha'ts going to be another couple of weeks. Stay tuned for more about our endeavors through this process. 
Thanks for reading! Hope to meet you here again soon!!!!